About Us

The Southeast Idaho High Country Tourism (previously known as the Pioneer Country Travel Council) is supported by the Idaho Travel Council. It is funded through a two percent (2%) tax on the sale of hotels, motels, and private campground accommodations. We promote tourism in Region 5 which includes Power, Oneida, Bannock, Bingham, Caribou, Bear Lake, Franklin Counties.
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CUSTOMER SERVICE VIDEO SERIES

Do you serve tourists in Southeast Idaho? If so, have your employees watch our Idaho State University’s Continuing Education Workforce Training Customer Service Video Series! It gives an overview of the importance of Idaho’s tourists and how we can help ensure they enjoy their time in Southeast Idaho.
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MEETINGS & MEMBERSHIP

The Southeast Idaho High Country Tourism meets every month and is dedicated to Promoting Tourism in Region 5 Southeast Idaho.  Being a member is a great asset to you and your community to promote your town and events.  Below are some benefits of being a member.

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MEMBER BENEFITS
  • Members promote their City Events and list them on the Calendar of Events page on this website. HCT promotes all of Region 5, Southeast Idaho, by advertising in such as but not limited to the following publications by Print and Online ad campaigns: Idaho Travel Council Co-ops, Idaho State Travel Guide, Miles Media, Red Sky Publications, American Road Magazine, Northwest Travel & Life Magazine, GoIdaho.com, myyellowstonepark.com- Yellowstone Journal, Programmatic Digital, ISSUU.com, RV Idaho, AirDNA, International Marketing online on Social Media, Facebook, Instagram, YouTube, Great American West, Rocky Mountain International, Go West, American Bus Association and many others as we see fit throughout the year.
  • HCT members attend the following travel shows every year to promote Region 5. We will be attending the The Utah Travel/Morris Murdock Travel Expo, The SLC RV Show in Sandy, UT, Experience Idaho show in Boise, ID and the Dallas Travel & Adventure show in Dallas, TX. We partner with Bear Lake CVB, Yellowstone Teton Territory and Visit Pocatello along with all our representatives in these shows to help man the shows and represent our region together. The International shows will be the International Round-Up show in Casper, WY and Snowbird Extravaganza in Phoenix AZ capturing the snowbirds traveling back to Canada.
  • HCT focuses on directing consumers to our website www.idahohighcountry.org for information on places to stay, things to do and see in Southeast Idaho. Keeping the regional website updated and tracking all hits and visitors monthly. Send out monthly newsletters to over 65,000 subscribers. Downloadable regional brochures are available online.
  • Members can partner with HCT in the Small Community Brochures Program and the Small Community Advertising Programs with cash-match to print or re-print a community brochure and/or aid in advertising efforts for your community. Members can co-op on current available High Country advertising publications as well.
  • Members enjoy voice and vote in guiding HCT activities for upcoming promotional projects, business, and opportunities.
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HELPFUL DOCUMENTS
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PLEASE HELP US PROMOTE SOUTHEAST IDAHO!

Just copy and paste the text below into your website:

Southeast Idaho Hotels, Lodging, Camping, Vacations, Fishing, Snowmobiling

MEETING MINUTES